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ALUMINIUM MAKING A COMEBACK IN SINGLE-SERVE MARKET?

ALUMINIUM MAKING A COMEBACK IN SINGLE-SERVE MARKET?



Single-serve coffee products that make use of aluminium have long been criticised on environmental grounds, but new products that use the metal continue to be introduced and are finding acceptance with consumers.

Martyna Fong, Unit Manager – Packaging at AMI Consulting, told a recent seminar hosted by Italian packaging equipment company IMA that demand for aluminium-based single-serve products continues to grow, including a number of longstanding ones and newer products that also use aluminium. These include the Nespresso VertuoLine and a range of Nespresso compatibles, such as L’Or, Belmio, Bialetti and Belmoca.

However, she said that there is also growth in the range of compostable single-serve solutions that do not use aluminium, including ClubCoffee, PurPod, RPC+BASF B2Nature, Capsul’inCompost, FLO/NatureWorks and GEA.

As highlighted on a number of occasions by C&CI, there are also a growing number of ‘compatibles,’ products that are compatible with single-serve machines from well-known brands. These include K-Cup compatibles in the US; Nescafe Dolce Gusto compatibles in Europe; and Nespresso compatibles in Europe, South America and Asia.

It has been suggested that growth in demand for single-serve products has peaked, but overall, she told the seminar, the segment remains an attractive one for coffee companies, with accelerating growth in emerging regions and mainstream acceptance of compatibles.

“Positioning adjustments influence capsule technology,” she said, “and the sustainability agenda is fuelling demand for compostable solutions.”

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